So many women see a You Tube Video for water births and WANT IT. The peace, the calmness are mythical birth experiences with water. Anything that makes birth more blissful is in demand! Women start to call their local hospitals and doctors to ask about having a water birth and most in the United States …
Water Birth: Unique Midwife Business Marketing Tool Read More »
Are you passionate as a midwife to offer breastfeeding support? All midwives want the best option for feeding a baby. Consider the profitability options for breastfeeding visits. You can either bill to insurance plans a home visit for breastfeeding or office visit. With the Affordable Care Act, most insurance plans cover breastfeeding visits one hundred …
Breastfeeding as Business Tactic: Midwife Consulting for Profits Read More »
Your midwifery website is typically what sets the first impression of your brand, mission, and services. Having the proper name, content, pictures, and accessibility is HUGE! Search Engine optimization with certain words on your site, blogs, and Facebook postings will get you found. When someone is looking for a midwife in your area, you want …
I know it is a little corny quoting Kevin Costner’s classic, “Field of Dreams.” There is a couple of key parts of this analogy I want to stress. Midwifery care is in demand and your practice will be very busy with time. Creating the structure and flow to keep up with the demands is more …
Relationships are very powerful in your personal and professional life. It isn’t how much you know, but who you know. Henry Ford created an empire from his pool of resources versus his personal knowledge. Connections get you the best deals, first awareness before mass public of a sale, and first referral to your practice if …
Value of Relationship: Have your Midwife Business Grow Quickly Read More »
Marketing is essential for branding and success of your practice. Unless you buy an already established practice with huge customer base, midwives need to market their services to the target market. Knowing your competitor and what you have different than them will be placed in the marketing campaign. Do you offer a unique service to area …
Do you have an incredible midwife business idea? Do you want to create a unique home birth practice the world has never seen? Maybe start a birth center franchise in your state? Or create a breast milk donation center? Anything is possible when you are serving women! But the startup process can be pretty overwhelming! …
We all envision our office space and being next to a women during labor. How much time do you really spend picking out the perfect name? There is more pressure on this decision in your business planning than you think. Your brand and midwife business name has many levels of rewards and consequences of the …
Naming Your Midwife Business: BIG DECISION FOR YOUR BRAND Read More »
There are many great ways to market your midwifery business. Spend some time learning about your options. Some costs money, some are just time consuming. If you are starting out your practice or wanting to take it to the next level, I strongly encourage you to look into Facebook marketing. You can have a page dedicated to …
Creating a women’s health clinic as a midwife can have its challenges. Do you love serving women, but can’t stand being up all night for a birth anymore? “With women” means any aspect of a women’s life. It isn’t just for pregnancy adn birth. So many women are having the trouble of finding a good women’s …
Creating a Women’s Health Clinic as Your Midwifery Business Read More »
