Marketing

Breastfeeding as Business Tactic: Midwife Consulting for Profits

Are you passionate as a midwife to offer breastfeeding support? All midwives want the best option for feeding a baby. Consider the profitability options for breastfeeding visits. You can either bill to insurance plans a home visit for breastfeeding or office visit. With the Affordable Care Act, most insurance plans cover breastfeeding visits one hundred …

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Value of Relationship: Have your Midwife Business Grow Quickly

Relationships are very powerful in your personal and professional life. It isn’t how much you know, but who you know. Henry Ford created an empire from his pool of resources versus his personal knowledge. Connections get you the best deals, first awareness before mass public of a sale, and first referral to your practice if …

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50 Ways to Market your Midwife Business

Marketing is essential for branding and success of your practice. Unless you buy an already established practice with huge customer base, midwives need to market their services to the target market. Knowing your competitor and what you have different than them will be placed in the marketing campaign. Do you offer a unique service to …

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Naming Your Midwife Business: BIG DECISION FOR YOUR BRAND

We all envision our office space and being next to a women during labor. How much time do you really spend picking out the perfect name? There is more pressure on this decision in your business planning than you think. Your brand and midwife business name has many levels of rewards and consequences of the …

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Creating a Women’s Health Clinic as Your Midwifery Business

Do you love serving women, but can’t stand being up all night for a birth anymore? “With women” means any aspect of a women’s life. It isn’t just for pregnancy adn birth. So many women are having the trouble of finding a good women’s health care provider. Create a local clinic that fills those needs …

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