January 20, 2022

Setting Up Your Midwifery Practice

Starting from the beginning with opening your very own midwifery practice can be overwhelming and daunting. Take things day by day. Make list of things to do: supply ordering, marketing, business plan, funds, birth assistants, malpractice insurance, legal paperwork like CLIA, business entity registry, consultation arrangements, and license to practice in state. Find a mentor …

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Importance of Understanding Scope of Practice for Midwives

When practicing as a midwife whether a Certified Nurse Midwife (CNM), Certified Midwife (CM), Certified Professional Midwives (CPM), Licensed Midwife (LM), or Direct Entry Midwife (DEM), you need to understand your state, national, and international scope of practice. Standards of care and scopes of practice are put into effect to make clear guidelines of training, …

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Protecting Your Assets

Every year I’m in practice, I’m further convinced that fundamental asset protection begins with implementing affordable, tried-and-true strategies and simple habits. There’s no need to reinvent the wheel. There are already laws on the books you can easily implement that will provide you with incredible protection in the event of a claim or lawsuit. Here …

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Marketing Your Midwifery Practice

Marketing is essential for branding and success of your practice. Unless you buy an already established practice with huge customer base, midwives need to market their services to the target market. Your marketing campaign should be focused around your mission, unique services, and community you serve. Midwives offer expertise in normal birth. Physicians, like Family …

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Adjusting Your Midwifery Budgets to New Normal with Covid

Midwives are great at being cost effective and creating budgets and protocols on what is best versus most expensive option. During pandemics, there are ever changing health care standards and buying equipment in short supply gets expensive quickly. Birth center and midwives all over the country are frantically trying to make their profit margins work …

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